REVIEW
SOMM DEALER DAYS
On 29 and 30 October, Europe's musical instrument industry met at the SOMM DEALER DAYS in the music metropolis of Berlin. The B2B industry event with associated pop-up exhibition, business conference MIBKON and gala event was a complete success on the part of partners and trade visitors.
MIBKON
Parallel to the SOMM DEALER DAYS, the two-day business conference MIBKON also took place with over 20 workshops and impulses. MIBKON 2022 was supported by the Berlin Senate for Economic Affairs, Energy and Enterprises with funds from the state initiative "Projekt Zukunft", co-financed by the European Regional Development Fund (ERDF).
2022
SOMM DEALER DAYS
On 28 and 29 October, SOMM DEALER DAYS made its debut in Berlin: the first comprehensive meeting of the musical instrument and equipment (MI) industry since the pandemic. The 250 or so participants of the B2B-only event were offered a triad of product exhibition with business area, large networking evening and business congress (MIBKON) with top-class speakers on current challenges and topics of the MI industry.