#MIBKON
MI Industry Conference
MIBKON IMPULSE I + IV / GER


Thursday, 06.03.2025, 12:00 - 12:45 h + 15:00 - 15:45 h
Room: Saal Maritim
MARILYN REPP, Retail Expert
From digital isolation to real life: Retail as the new meeting place of the future!
Description: How does your music store become a magnet for GenZ and GenAlpha? The answer is 'community not crisis'. Turn your music store into a stage for GenZ. Today's younger generations are not just looking for products, they are looking for authentic experiences and places to meet like-minded people. Bricks and mortar as comeback stars: How to win the hearts of GenZ and GenAlpha!
Retail expert Marilyn Repp reveals why stores are more important than ever as social meeting places in an increasingly digital world. Find out how to understand the expectations of young audiences and translate their values into a unique shopping experience. Be inspired to break new ground and future-proof your retail business.
Vita: Marilyn Repp is an expert on innovation, retail technology and digital transformation in retail. She is a keynote speaker, moderator and industry thought leader.
Her articles, columns and Future of Shopping podcast focus on industry trends and innovation. Her focus is on shaping the retail of the future, encouraging new approaches and making technological developments tangible. She does this by using real-life examples from the industry.